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(495) 723-72-72
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Media Information

 
 
TourBusiness (Travel Trade Russia)
Magazines for the Russian Travel & Tourism Industry
Media Information 2012
 
Contents
 
 
   1. General Information
 
Profile
TourBusiness (Travel Trade Russia) is an independent monthly magazine, which serves Russian travel companies. It publishes important and detailed information on the main aspects of travel business: transport, hotel service, insurance, tourist formalities, aspects in legislation, licensing, certification, taxation, financial service, IT etc. In each issue − hot news of Russian and International travel markets, statistics and analytic surveys for specialists in tourism.
 
Distribution   Russia
 
Circulation    9000 copies (travel agencies, tour operators, transport operators, insurance companies, hotels, tourist associations, local tourist boards and travel related companies)
 
TourBusiness Target Group
Travel agencies/Tour operators       93%
Hotels                                            1,5%
Transport companies                      1,9%
Regional Tourist Boards                  1,1%
Insurance companies                      0,2%
Others                                           2,3%
 
Frequency: twice a month (including special-subject issues)
Address:                Suvorovskay sq. 2, bld.3, Moscow, Russia, 129110
Postal Address:      P.O.Box 32,107031 Moscow, Russia
Phone:                   +7 495 723-72-72
Fax:                       +7 495 723-72-72
E-mail:                   (editorial)                                tb@tourbus.ru
                              (advertisement dept.)              reclama@tourbus.ru
                              (workshop dept.)                    workshop@tourbus.ru
Internet:                                             www.tourbus.ru
 
Director General                                 Ivan Kalashnikov
Chief Editor                                        Elena Borisova
Chief Editor of Special Issues              Alexander Popov
Advertising Department Director          Olga Maltseva
Workshop Department                        Ludmila Sivova
Circulation Department                       Larisa Tarasyuk
 
Editions, publishing by TourBusiness
TourBusiness − monthly magazine for the Russian Travel Trade
Five stars − magazine for the Russian Hotel Industry
Business Travel − magazine for the Russian MICE-Industry
Destinations − monthly TourBusiness special issues and supplements
TourBusiness North-West Russia –monthly magazine for the North-West Russia Travel Trade
Russia. Meetings & Incentives - annual catalogue for Meeting & Event Buyers
 
Online Projects:
 
Marketing Projects:
TourBusiness Regional b2b roadshows
Russian Business Travel & MICE Award
 
TourBusiness – exclusive representative of Travel Weekly and Reed Travel Exhibitions
 
  2. Advertising Rates
 
Format                             4c
1/1 page                          ˆ4150
Junior Page                      ˆ2900
1/2 page                          ˆ2250
1/3 page                          ˆ1550
1/4 page                          ˆ1150
2/1 page                          ˆ6950
2 x Junior Page                ˆ4800
 
COVERS
2nd Cover                        ˆ4700
3rd Cover                         ˆ4400
4th Cover                         ˆ5500
 
1st Cover
Corner                             ˆ800
 
Advertising deadline – 25 days prior to publication date.
 
Discounts:
2-4 publications                x 5%
5-7 publications                x 10%
More than 7 publications   x 15%
 
Arrangement of advertisement in the certain place – No surcharge.
Bleed − No surcharge
 
 
All rates in Euro and are subject of VAT tax (18%).
 
Contacts: Olga Maltseva, Natalie Dalevich
Phone: +7 495 723-72-72
E-mail: reclama@tourbus.ru
 
Current prices are valid since January 1, 2012.
 
 3. Special Forms of Advetising
 
Inserted Coupons
Format:                              4 pages
Size (width x height):          205 mm x 100 mm
Color:                                 full color
Price:                                 ˆ3600
Glossy, enamel-paper is used, weight – 135 g/sq m
Other formats are available on request
 
Wrap Cover
Format:                              4 pages
Size:                                  100 mm wide x 280 mm high
Price:                                 ˆ4550
 
Bound Inserts
4 Pages: ˆ5400
Glossy, enamel-paper is used weight – 135-200 g/sq m
Other formats are available on request
 
Tip-ons
Tip-ons are only available in combination with 1/1 page advert
Rates: ˆ390 per 1000 Business Reply Cards, ˆ80 per each additional 1000 Cards
 
All rates are in Euro. VAT 18% is not included.
 
 4. Standard Formats
1/1 page
185 mm width x 260 mm height
 
1/1 page
Bleed size 205 mm width x 280 mm height
 
Junior Page
138 mm width x 184 mm height
 
1/2 page
185 mm width x 120 mm height
Bleed size
205 mm width x 131 mm height *
 
1/2 page
91 mm width x 244 mm height
Bleed size
101 mm width x 280 mm height *
 
1/2 page
138 mm width x 161 mm height
 
1/3 page
91 mm width x 160 mm height
 
1/3 page
122 mm width x 120 mm height
 
1/3 page
185 mm width x 79 mm height
Bleed size
205 mm width x 90 mm height *
 
1/3 page
61 mm width x 244 mm height
Bleed size
71 mm width x 280 mm height *
 
1/4 page
91 mm width x 120 mm height
 
1/4 page
185 mm width x 58 mm height
 
1/4 page
43 mm width x 244 mm height
 
1/6 page
185 mm width x 40 mm height
 
1/6 page
91 mm width x 80 mm height
 
1/8 page
91 mm width x 58 mm height
1/8 page
43 mm width x 120 mm height
 
1/8 page
185 mm width x 27 mm height
 
Notes:
All sizes are shown:
width x height
 
* Formats for advertisement with bleed + 5 mm allowance for cutting on the outer edges.
 
Other formats on request.
 
Files:
Files of the following formats can be accepted:
1. Advertisement nesting files are accepted only in the format of QuarkXPress 4.x (Mac/Win) software.
Advertisement module shall be made up on a type rage with sizes sharply corresponding to one of the type sizes of standard formats.
The source files of advertisement modules has to be made up for printing office taking into consideration all the requirements of the printing process. All the electronic layout sheets shall be accompanied with colored and black & white printed copies.
2. Files with TIFF, EPS resolution, made by means of Adobe Photoshop 3.0 software and higher, Adobe Illustrator 6.0 and higher with the screen resolution not less than 300 dpi can be accepted.
TIFF, EPS resolution advertisement module size shall exactly correspond to the standard size.
TIFF, EPS files shall be prepared for the printing house considering all the requirements of the printing process. All the files shall be accompanied with colored and black & white printed copies.
3. Texts – on a hard or electronic carrier printed in MS-Word software program (left side justification, no divisions of words, without extract end symbols in the end of the line with signs of tabulation between columns of the assumed charts).
 
Data carriers: CD-ROM, CD-R, CD-R/RW, DVD-R/RW.
 
The following information is not accepted:
Files of any formats exported from Corel Draw software.
Files where any objects even hidden exceed the borders of the advertisement unit.
Files out of the CMYK model.
Files made up by means of any graphics editors incorporated into software MS Word; Adobe PageMaker, QuarkXPress.
Black-and-white and halftone originals to be reprinted full colored.
 
All the materials by no means are checked for compliance with the technical requirements.
 
 
 5. Publication Plan  
 
¹ 1
January -  Febraury
Sea Cruises
Winter sea destinations
Alp countries
India. Goa
Febraury
Special Issue: Lithuania
¹ 2
Febraury
Special Issue: Stuttgart
March
Special Issue: Cologne
March
Special Issue: Treatment and Wellness in Cologne
March
Special Issue: Sweden
March
Special Issue: Morocco
March
Special Issue: Spain
March
Special Issue: Latvia
March
Russia. Meetings & Incentives Catalogue 8th Edition
¹ 3
March
Special MITT-2012 & IntourMarket Exhibitions Issue Education abroad
Touroperator's business
Markets: Mediterranean countries
European Spa Resorts
¹ 4
April
Youth Holidays
Short breaks. Europe
Markets: Croatia, Montenegro
Sea resorts: Turkey
¹ 5
May
Sea resorts. Russia
Travel Agency's business
Markets: Malta, Sardinia, Sicily
Sea resorts: Spain
¹ 6
May
Special Issue: European Countries
Austria, Germany, France, Great Britain, Switzerland, Benelux, Spain, Italy, Greece, Finland, Norway, Sweden, Great Britain, Hungary, Poland, Portugal, Czech Republic, Slovak Republic, Slovenia, coach tours
¹ 7
June
Special Issue: Bavaria
¹ 8
June
Olympic Games
North Africa
Markets: Hungary, Czech Republic
Sea resorts: Portugal
July
Special Issue: Chamonix. France
¹ 9
July
Cottages, Villas & Apartments
River Cruises
Markets: Austria, Switzerland, Italy
Sea resorts: China/Hainan, South Korea/Chedju
¹ 10
August
Air Companies
Coach tours in Europe
Markets: Northern Europe
Sea resorts: Israel, Jordan
¹ 11
August
Special Issue: IT & Internet Technologies
¹ 12
September
Special Leisure-2012, MIBEXPO Exhibitions Issue Travel Insurance
Weddings and Celebrations
Markets: United Arab Emirates
Sea resorts: Malaysia, Indonesia/Bali, Philippines
September
Special Issue: Valle d'Aosta
¹ 13
September
Special Issue: Ski
Russia, Austria, Italy, Spain, Andorra, France, Switzerland, Germany, Slovenia, Serbia, Bulgaria, Romania, Poland, Czech Republic, Slovak Republic, Turkey, Finland, Sweden, Norway, USA
¹ 14
October
Christmas Holidays in Europe
Ski & Spa Holidays
Markets: Thailand, Vietnam
Mauritius, Sri Lanka, Maldives, Seychelles
October
Special Issue: Winter seaside holidays
Latin America, Thailand, Malaysia, Singapore, Vietnam, China, Indonesia + Bali, Sri Lanka, Maldives, India & Goa + Kerala, Seychelles, Cuba, French Polynesia, Canarias Islands, Egypt
¹ 15
November
Hotels
Luxury Travel
Markets: China, South Korea, Japan
Madeira, Canarias Islands
November
Special Issue: Spa&Wellness
Russia, Poland, Czech Republic, Slovak Republic, Hungary, Romania, Bulgaria, Slovenia, Finland, Germany, Austria, France, Switzerland, Italy, Spain, Tunisia, Turkey, Indonesia, Cuba, Israel, Greece, Cyprus, Malta, China, Morocco
¹ 16
December
City Tourism
Carnivals
Markets: Cuba, Dominican Republic, Caribbean countries
Sea resorts: Egypt
 
 
 6. Special Subject Issues
Special Subject Issues of TourBusiness Journal and Supplements are issued 15-20 times a year.
Circulation: 9000–15000 copies (travel agencies, tour operators, local tourist boards and travel related companies, Moscow and regional exhibitions and workshops).
 
February
Stuttgart
February
Hamburg
March
 Cologne
March
Sweden
March
 Morocco
March
Latvia
March
Russia. Meetings & Incentives
¹6, May
European Countries
¹7, June
 Bavaria
July
Spa & Wellness
July
Chamonix. France
¹11, August
IT & Internet Technologies
August
Spain
September
Valle d'Aosta
¹14, October
Ski
November
Winter Seaside Holidays
 
Special Subject Issues’ Editor − Alexander Popov
Information about the participation in special subject issues is available from Chief Editor of Special Issuues Alexander Popov, e-mail: a.popov@tourbus.ru
Information about advertisement
Olga Maltsceva, Natalie Dalevich
Tel: +7 495 723-72-72, e-mail: reclama@tourbus.ru
Advertising deadline − 25 days prior to Special Subject Issue publication date
 
 
 7. Direct mail 
 
Loose Insers
Catalogues, Invitations, Newsletters etc.
 
Address Data Base contents: 18,000 Russian companies
– Travel agencies
– Tour operators
– Transport companies
– Insurance companies
– Hotels
– Russian regional tourist boards
– IT companies etc.
 
Delivery list
Selection of delivery addresses:
– Regions
– Cities
– Activity of companies
– Travel agency / tour operator
– Year of foundation etc.
 
Costs per 1000 (weight – up to 20 g) – ª 280
The cost of each additional 20 g shall be increased on ª 100 per 1,000 inserts
Additional inserts: costs shall be increased on ª 50 per additional 1,000 inserts
All rates are in Euro. VAT 18% is not included.
 
Aditional Information of direct mail service:
Larisa Tarasyuk
Tel.: +7 495 723-72-72
E-mail: l.tarasyuk@tourbus.ru
 
 
 8. Online
Online
tourbus.ru
tourbus.ru is TourBusiness magazine’s web portal. It is addressed a a broad scope of users – from top-level industry decision makers to travel agency sales staff. Innovative forms of advertising and PR ensure client attention and interaction.
In combination with TourBusiness magazine tourbus.ru offers an essential cross-media advertising platform in the Russian tourism industry.
 
Rates and Formats
 
Ad Type
Size
in Pixel
Rate
In euro
XXL Banner
1000õ80
760
Full Banner #1
- constant
- with rotation
170õ200
 
530
270
Half Banner #1
170õ120
290
Skyscraper
170x480
1200
Full Banner #2
455õ80
360
Half Banner #2
210õ80
190
Full Banner #3
300õ80
350
Full Banner #4
300õ60
290
Expandable Banner
Flexible
870
 
All sizes are shown: width x height
Technical requirements: JPG, GIF, Flash - till 40 KB
 
Special Forms of Advertising
 
E-presentation
Advertorial interviews with chiefs of tour operator’s companies, hotels, transport companies, NTOs, IT-companies etc. Usually includes about 10-15 questions and answers. Interview’s banner placed on the main page of web-site.
Price: 450 euro/2 weeks
 
Announcement at TourBusiness Newsletter
It includes hot daily news of Russian and International travel markets.
Circulation: more than 13000 addresses
Distribution: Russian travel agencies, tour operators and travel related
companies
Frequency: daily
Price:
135 euro – 1 week
450 euro – 1 month
 
Banners in TourBusiness Newsletter
Size of banner 600õ80 pixel
Prise:
150 euro – 1 week
500 euro – 1 month
 
All rates in Euro and are subject of VAT tax (18%).
 
Contacts:
Natalie Dalevich
E_mail: reclama@tourbus.ru
Tel.: +7 495 723-72-72
 
 9. TourBusiness Workshops Calendar 
TourBusiness workshops – are professional (b2b) meetings between Moscow and International touroperators, hotels, the represantatives of National tourism offices with regional travel agencies and companies, held before the winter and summer seasons in Russian and CIS countries. Tourbusiness Workshop distinguish by time portability, high business meetings intension (more than 200 people in each town), practic roadshow format and different presentation opportunites.
 
Spring 2012
 
March 26 – 27 – 28 – 29 – 30
Stavropol – Krasnodar – Rostov on Don – Volgograd – Saratov
The best business event at the South of Russia
 
April 2 – 3 – 4 – 5 – 6 – 7
Ufa – Samara – Kazan – Kirov – Nizhny Novgorod
From Ural to Volga region. More than 1000 business visitors.
 
April 9 – 10 – 11 – 12 – 13
Izhevsk – Perm – Ekaterinburg – Tumen – Omsk
Effective business meetings at Ural and Western Siberia.
 
April 23  
Baku  
The exclusive professional workshop at Azerbaidjan.
 
Autumn 2012
 
September 24 – 25 – 26 – 27 – 28
Ufa – Samara – Togliatti – Kazan – Nizhny Novgorod
From Ural to Volga region. More than 1000 business visitors.
 
October 1 – 2 – 3 – 4
Stavropol – Krasnodar – Rostov on Don – Volgograd
The best business event at the South of Russia.
 
October 8 – 9 – 10 – 11
Perm – Chelyabinsk – Tumen – Surgut
Effective business meetings at Ural and Western Siberia.
 
October 22 – 23  
Murmansk – Arkhangelsk
Discover the Norh of Russia.
 
October 30 – 31  
Almaty – Astana  
The exclusive professional workshop at Kazakstan.
 
The workshop participation fee
One city – 450 euro, Baku – 500 euro (VAT 18% is not included).
In participation fee is included: the cost of venue, advertising in Tourbusiness magazine, entry in the workshop catalogue, coffee-breaks and welcome cocktail, sightseeing.
 
Presentation`s fee
30 min – 190 euro, 45 min – 260 euro
Presentation`s fee is included: the cost of venue and invitation of profeeessional visitors.
 
Additory offer
– delivery of your materials to workshop destinations
– advertising in the workshop catalogues
– extra-mural partisipation in workshops
– individual presentations in Russia ans CIS
 
Contacts:
Workshop department
Ludmila Sivova, Victoria Kudryshova, Alevtina Koreva, Kristina Sivova
Phone: +7 495 723-72-72
Å-mail: workshop@tourbus.ru
www.tourbus.ru
 
Workshop Tourbusiness from 1998 to 2011 – more than 200 business events in 30 cities in Russia, CIS countries and Europe
 
 10. Russian Business Travel & MICE Award 2012 
 
Professional Russian Business Travel & MICE Award was established by Business Travel magazine (Publishing House TourBusiness) and Internet project Conference.ru.
The award organized with the assistance of Chamber of Commerce and Industry of Russian Federation.
The project Russian Business Travel & MICE Award reaches out to all players of Russian Business Travel & MICE market.
The best companies will be award in 21 categories.
 
Categories:
– The best 5 star congress hotel in Moscow
– The best 4 star congress hotel in Moscow
– The best 3 star congress hotel in Moscow
– The best congress hotel in Moscow suburb area
– The best congress hotel in St. Petersburg
– The best Russian Regional congress hotel
– The best Internationa hotel chain for business events
– The best congress hall in Moscow
– The best Russian Regional congress hall
– The best PCO Russia
– The best PCO International
– The best incentive provider in Russia
– The best incentive provider abroad
– The best business travel agency
– The best Russian Airline for business travelers
– The best International Airline for business travelers
– The best GDS for business travelers
– The best National Tourism Office in MICE promotion
– For MICE innovations
– The best Internet booking system for business travelers
– For spectacular achievements in MICE development in Russia.
 
Dates:
companies nomination on www.mice-award.ru – till June 30, 2012,
voting on www.mice-award.ru – till September 8, 2012.
 
Award ceremony: September 18, Moscow
 
The award organized with the assistance of
Chamber of Commerce and Industry
Russia Federation
 
International partners:
The Business Travel Awards, Buying Business Travel
 
Official International partner: Karavan Company
 
Contact:
Alevtina Koreva, tel.: +7 495 723-72-72
E-mail: award@tourbus.ru
www.mice-award.ru
(495) 723-72-72
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